6 artists who have 'talent' in fashion
Pharrell Williams - Co-owner of G-Star Raw, artist, entrepreneur
From head to toe, Pharrell Williams' self-designed apparel has become a trend. His fashion career has lasted more than a decade, including collaborations with Louis Vuitton, Chanel and his longtime associate Adidas. His Superstar Supercolor 50-hue Collection was sold out in a single weekend.
Young Thug - Rapper with a style well-known and sometimes controversial
Young Thug stated, "Street fashion does not discriminate between sexes." He wears a women's dress and pants of Calvin Klein for the 2016 Global Campaign, a tight-fitting sportswear in Puma's Classics collection. One of Young Thug's iconic images is a light blue dress on the album cover "Jeffery”.
Kanye West - Rapper, designer, director
"If you want to be an artist, you have to do what your heart tells you: battle for your dreams," Kanye West said. He turned "Life of Pablo" tour into a fashion show for Yeezy Season 3 collection of Adidas.
Music and fashion have a symbiotic relationship with Kanye West. He called the deal with Adidas "the most meaningful partnership ever to be between a sports brand and a non-athlete."
Karla Welch - Stylist of Justin Bieber, Hailee Steinfeld and many other stars
She brought Justin's fashion style to customers directly through the lucrative deals with Barneys New York and Forever 21, brokered by Justin's manager, Scooter Braun, and Mat Vlasic of the Bravado brand.
Working with designer Jerry Lorenzo of Fear of God, Karla Welch helped create Justin Bieber's collection of 30 costumes - inspired directly from fashion in the "Purpose World Tour" - for Barneys New York.
Working with the hottest Hollywood actors such as Olivia Wilde and Amy Poehler, Karla Welch has maintained a close relationship with the music. She provided Valentino dress for Lorde at Met Gala 2016, chose P!nk for "Just Like Fire" and co-starred with her husband - Matthew Welch to direct MV Little Girl's "Girl Crush".
Björn Gulden - Puma's CEO
Björn Gulden decided to partner with Rihanna and let her debut her own line, which helped sneaker sales in the US market increase 40%. However, he showed that a wise choice as the singer didn’t only help to raise Puma's brand value with the Fenty x Puma show, but also boosted sales to $ 1.8 billion in the first half of 2016.
Mel Ottenberg - Stylist, fashion director of 032c magazine
He is a longtime stylist of Rihanna. With a picture of Rihanna wearing Dolce & Gabbana's $ 8,895 headphone, he helped the expensive headphone sale out for 24 hours. It's easy to understand why so many brands from Dior to MAC Cosmetics and Puma want to work with Rihanna and her stylist.
"Rihanna has a craving for fashion," said Mel Ottenberg, who is behind the transparent dress that Rihanna wore at CFDA Fashion 2014 and her outfits at MTV Video Music Awards 2016.
By: Oralie Smith